From Invisible to Booked Solid



Before Iliya came along we were not doing well with our google ads. His landing page really helped the process. But more than that Iliya was in communication with us all along the way and explained everything he was doing.
John Keane
I’m building a new website and it’s absolutely ridiculous how valuable your content has been.
Michael Riddering



Before Iliya came along we were not doing well with our google ads. His landing page really helped the process. But more than that Iliya was in communication with us all along the way and explained everything he was doing.
John Keane
I’m building a new website and it’s absolutely ridiculous how valuable your content has been.
Michael Riddering



Before Iliya came along we were not doing well with our google ads. His landing page really helped the process. But more than that Iliya was in communication with us all along the way and explained everything he was doing.
John Keane
I’m building a new website and it’s absolutely ridiculous how valuable your content has been.
Michael Riddering
How I helped John's local chiropractic clinic
triple their traffic and generate 10+ high-intent leads in just 7 days.
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Leaks Identified
Most clinics are unknowingly losing patients because their website feels professional, but silently pushes people away.Here are some of the most common problems I see when analysing hundreds of chiropractic web pages
Most clinics are unknowingly losing patients because their website feels professional, but silently pushes people away.Here are some of the most common problems I see when analysing hundreds of chiropractic web pages
Most clinics are unknowingly losing patients because their website feels professional, but silently pushes people away.Here are some of the most common problems I see when analysing hundreds of chiropractic web pages
These aren’t rare issues — they’re what I see on almost every clinic website I review.
Stock Photos Are Killing Trust
Every top-performing local clinic I’ve analyzed uses real photos of real people — because they work. And after speaking directly with dozens of people in your target market, the message is clear: stock photos feel fake and repulsive. In chiropractic, familiarity is the biggest lever you can pull. Real faces and real spaces build trust fast — and trust is what turns someone in pain into someone who books. More familiarity → more trust → more bookings.
You’re Over-Explaining.
Most chiropractic sites read like a brochure — paragraphs of info, services, philosophy... But when someone’s in pain, they’re not here to study. They’re scanning for answers: "How does it work? How many people have you already helped? Who’s actually going to be touching me?" Your site needs to act like a landing page, not a library. Less info. More clarity. Clear next steps.
Most People Find Your Site on Mobile — And Leave Immediately
Over 70% of your visitors come from their phones. If your site loads slow, scrolls weird, or buries the “Book Now” button, they’re gone. Confusing menus, clunky pages, and desktop-first design = lost patients. Your mobile site isn’t just a smaller version. It’s the version.
Stock Photos Are Killing Trust
Every top-performing local clinic I’ve analyzed uses real photos of real people — because they work. And after speaking directly with dozens of people in your target market, the message is clear: stock photos feel fake and repulsive. In chiropractic, familiarity is the biggest lever you can pull. Real faces and real spaces build trust fast — and trust is what turns someone in pain into someone who books. More familiarity → more trust → more bookings.
You’re Over-Explaining.
Most chiropractic sites read like a brochure — paragraphs of info, services, philosophy... But when someone’s in pain, they’re not here to study. They’re scanning for answers: "How does it work? How many people have you already helped? Who’s actually going to be touching me?" Your site needs to act like a landing page, not a library. Less info. More clarity. Clear next steps.
Most People Find Your Site on Mobile — And Leave Immediately
Over 70% of your visitors come from their phones. If your site loads slow, scrolls weird, or buries the “Book Now” button, they’re gone. Confusing menus, clunky pages, and desktop-first design = lost patients. Your mobile site isn’t just a smaller version. It’s the version.
Stock Photos Are Killing Trust
Every top-performing local clinic I’ve analyzed uses real photos of real people — because they work. And after speaking directly with dozens of people in your target market, the message is clear: stock photos feel fake and repulsive. In chiropractic, familiarity is the biggest lever you can pull. Real faces and real spaces build trust fast — and trust is what turns someone in pain into someone who books. More familiarity → more trust → more bookings.
You’re Over-Explaining.
Most chiropractic sites read like a brochure — paragraphs of info, services, philosophy... But when someone’s in pain, they’re not here to study. They’re scanning for answers: "How does it work? How many people have you already helped? Who’s actually going to be touching me?" Your site needs to act like a landing page, not a library. Less info. More clarity. Clear next steps.
Most People Find Your Site on Mobile — And Leave Immediately
Over 70% of your visitors come from their phones. If your site loads slow, scrolls weird, or buries the “Book Now” button, they’re gone. Confusing menus, clunky pages, and desktop-first design = lost patients. Your mobile site isn’t just a smaller version. It’s the version.
Before we worked together
John's website was confusing, slow, and leaking potential patients.
Google Ads were burning budget without results.
They were only bringing in 7-8 new patients a month.Struggling to break even.



After rebuilding their Google Ads + New Landing Page
Clicks
89 → 301
Up 238%
Up 238%
Impressions
1.7K → 4.78K
Up 181%
Cost per click
Down 6%
Leads
10 booking requests in 7 days
In just 7 days, we matched their monthly new patient average.
In just 7 days, we matched their monthly new patient average.
Clicks
89 → 301
Up 238%
Impressions
1.7K → 4.78K
Up 181%
Cost per click
Down 6%
Leads
10 booking requests in 7 days
In just 7 days, we matched their monthly new patient average.







